The full form of QR code is Quick Response Code. It is a type of matrix barcode. As a result, QR codes work in much the same way as conventional barcodes.
For example, QR codes, like many other types of barcodes, are also collected by optical scanners. However, much more information can be shared through QR codes than conventional barcodes.
A maximum of 20 characters can be recorded in conventional barcodes. That is, it is not possible to get information of more characters than this by scanning. On the other hand, a QR code can contain up to 7,089 characters.
Usually the information is encrypted in the QR code. As a result, QR scanner is required to collect information from there. A variety of QR scanner devices are available in the market for commercial use. QR code can also be scanned with the scanner app of Apple or Android phone.
How Your Business Can Benefit From QR Codes.
It is possible to communicate with customers of the organization very easily through QR code. Any text, phone number, email address, coupon, details of event or event, business promotion or sales related information can be shared through QR code.
Since QR codes can be printed, information can be shared anytime, anywhere. Promotion can be done easily through QR codes on product packets or labels, magazine or newspaper ads, flyers, business cards, banners or walls.
Besides, people who are enthusiastic about the organization can also connect with you online by scanning the QR code. As a result, the number of visitors to the organization’s website or social media profile will also increase.
How to generate QR code.
Generating QR code is very easy. First decide why you are creating the QR code or what the average person will see when they scan the code. At the same time, what kind of information you want to encode or record in the QR code, you also need to decide.
Here are some things to keep in mind when adding information to a QR code:
- • Written information about the organization’s product or products
- • Website or link to any other webpage
- • Instant communication with organization through SMS or email
• Link to organization’s Facebook, YouTube, LinkedIn, Pinterest, Instagram, Twitter or Snapchat accounts
- • A statement, podcast, recorded message or other audio message about your organization via a file in MP3 format
- • Images or pictures
Two types of QR codes can be created, ‘static’ and ‘dynamic’ to attach information on any topic. Once information is entered into a static QR code, it cannot be changed in the future.
On the other hand, dynamic QR code scanning can be changed at will. As a result, such code is useful in keeping information relevant over time. QR Manager application is required to use dynamic codes.
QR code generator.
A QR code generator is usually used to generate a QR code. There are many types of QR code generators online. From these, you can generate QR codes for your organization with the help of generators that are compatible with QR code scanners.
Common features of a good quality QR code generator include:
- • Explore different ways and methods of using QR codes
- • Facility to track how code is working
- • Analyzing code performance data
- • Ability to run any brand campaign through QR code
- • Facility to add logo or icon right inside the code
- • Ability to generate dynamic code
Some of the QR code generators that are currently available online for free are:
- • QR Code Generator
- • Visualead
- • QR Code Monkey
- • QR Coder
How to Customize QR Code.
It can also be customized as easily as creating a QR code. Most QR code generators are user-friendly. As a result, everything from setting a frame or color to adding a logo can be done very easily.
Testing code by entering data.
From text, links or images, to whatever information you want to share through your QR code, enter the QR code generator one by one. Make sure that the information in the QR code is relevant to your organization or product.
After entering all the information, the QR code will be automatically generated. And it can be used by scanning instantly. Scan the code with different devices to ensure that it can be read by all scanners.
Once the QR code is generated, share it with everyone online or offline to promote it. In this way, you can easily use QR code to promote your organization.